Understanding The 80/20 Rule for Small Business

By jason on Jul 14, 2011 View Comments
Understanding the 80-20 Rule 10-27

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  1. Kevin Kruse says:

    Like most serial entrepreneurs I’m obsessed with time and efficiency, so I’ve been a big believer in the power of Pareto’s principal.

    In the real world it’s a little more messy. For example, at Zynga it’s the 100/10 rule–10% of their customers generate 100% of their revenue, and the 50/1 rule–1% of their customers generate 50% of their revenue. But the idea of focusing time and resources into the areas that yield the most returns is golden. And I’ve known some business owners who have just fired 80% of their customers so they can focus on serving the 20% who really matter.

    Great infographic, well done.

    Kevin Kruse
    Author, NY Times bestseller We: How to Increase Performance and Profits Through Full Engagement

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